adidas Marquee Boost NYC
Studio: Roundhouse Agency — 2019
Roles: Environmental Design, Space Planning, 3D Visualization, Fixture Design, Material Selection, and Graphic Design.
Our team at Roundhouse was asked to re-create a kids bedroom in the 90's, using authentic textures to maximize nostalgia. Basketball court flooring and wood paneling were used to warm up the space. Real props were used like vintage gaming systems, toys, books, trophies, magazines, posters, and stickers provided pops of color and texture to highlight key moments throughout the retail journey.
